<p>"I love flowers," Kenzo Takada would say.</p>

<p>With the new women's perfume FLOWER BY KENZO L'Absolue , KENZO celebrates his favorite flower: the poppy.</p>

<p>Between its exuberant petals, a powdery heart bursts with vivacity. In a gust of air, the flower throws its pistils into the wind, dotting the world with thousands of blossoming buds.</p>

<p>Beauty grows everywhere with FLOWER BY KENZO.</p>

<p>Across the bottle, sporting a deep red signature, the windswept poppy stands on a brushstroked stem in honor of KENZO's Japanese origins.</p>

<p><strong>AN ABSOLUTE AWAKENING</strong></p>

<p>Master Perfumer ALberto Morillas transcends the poppy. With FLOWER BY KENZO L'Absolue , he signs a sophisticated and captivating spicy floral fragrance for women.</p>

<p>Saffron, the most precious pistil, infuses a vibrant bouquet of Orange Blossom and Rosa Damascena Absolute. In the base notes, Vanilla wrapped in White Musks exudes an addictive sensuality. FLOWER BY KENZO L'Absolue : the olfactory interpretation of a super flower.</p>

<p>ACTIVIST FEMININITY</p>

<p>Masami Charlotte Lavault, activist flower grower and founder of the first flower farm in Paris, is the face of the new women's perfume FLOWER BY KENZO L'Absolue . With roots in France and Japan, and a love of flowers, she is the perfect personification of the FLOWER woman. A poetic activist, she draws her strength from nature, like her flower totem.</p>

<p>KENZO is with her for a common goal: to promote slow, low-impact flower cultivation and "make ecology irresistible"!</p>